Insights, Words of Wisdom

The Ultimate form of Loyalty

October 19, 2018
Prepayment is the Ultimate form of Loyalty

Prepayment may be the ultimate tool for capturing customer loyalty. Once one has made a financial commitment, whether it’s putting $50 on your Starbucks card or buying a case of tomato sauce, you’re likely to keep coming back for coffee or going to the pantry for that tomato sauce.

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